Business Counseling & Strategic Planning
Too often, superior research and development by an organization is inadequately exploited and protected due to a lack of coordination between a business plan and an intellectual property portfolio. When pursuing product development, ignorance or disregard of the intellectual property of a competitor can result in a frustrating waste of resources if that new product ultimately cannot be marketed, or results in liability for infringement of intellectual property rights of the competitor.
TraskBritt attorneys are, above all, business attorneys having decades of experience as in-house and outside counsel, representing businesses from start-ups to multi-billion dollar, multinational corporations. Intellectual property developed in a vacuum without clear purpose represents wasted resources. Accordingly, like any other corporate asset, an intellectual property portfolio should be reviewed periodically to identify those aspects of the portfolio that can be abandoned to free resources for investment elsewhere. Obtaining a comprehensive understanding of the intellectual property of the competitor is as important as developing one's own.
TraskBritt attorneys are ready to assist clients at all stages of intellectual property development, clients in the initial stages of intellectual property portfolio development, clients intending to optimize a substantial portfolio, clients expanding an existing or entering a new product area, and clients wanting to investigate the strengths and weaknesses of an intellectual property portfolio of a competitor or contemplating or facing intellectual property litigation.
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